The World Mail Review – National Reports (UK, France, Germany, Benelux, Sweden, Denmark, Italy)
Published: January 2005 | Price: Price: £2,500 (+ VAT where applicable)
Countries studied
The World Mail Review consists of a set of national reports available for purchase on an individual basis.
These include country profiles for:
- Benelux
- Denmark (in part)
- France
- Germany
- Italy
- Sweden (in part)
- UK
History
Recent years have witnessed domestic and international mail markets evolving at a rapid pace around the globe.
Most mail markets are involved in a process of increasing liberalisation, operators are looking to add value outside their traditional areas of competence and customers are becoming increasingly sophisticated in their demands with respect to mail.
Since 1995 Triangle has been reporting on these developments through its International Mail Study and more recently through the World Mail Review – Focus: International Mail.
This study has now been expanded into a truly unequalled global insight into mail markets at country level.
A carefully structured and executed programme of qualitative and quantitative research, the World Mail Review is designed to supply subscribers with comprehensive reports detailing the
developments and opinions of the industry’s major participants including postal operators, customers, regulators and supplementary service providers.
Contents
Regulation
The history and status of postal legislation in each country including the adherence and enforcement of the postal law; reserved areas, monopolies and other restrictions; regulating bodies; consumer councils; licensing regimes; document exchanges.
Description of national market
An analysis of country specific data that influence mail volumes domestically and internationally or represent a barrier to market entry.
Data includes population; GDP; rural and urban population densities; inflation; major economic partners (exports and imports).
Description of mail market
A detailed analysis of the mail market giving market sizes and describing the mailing process. Highlighting specific differences in findings between the publishing, advertising and commercial mail sectors; domestic and international; rural and urban; business and consumer.
Identifying the major providers and their involvement in each value-adding step where there is a developed market for these services, from design of the mail piece, through its production, transport and beyond.
Including the roles and influences of national post offices; private operators; hand delivery companies; mailhouses; consolidators; transport companies; printers; direct marketing specialists; publishing houses; document exchanges; extra-territorial offices of exchange; facilities management and hybrid mail companies.
Customer demands and opinions
An identification of the major customer sectors and, where possible, the companies themselves. Analysis of the decision points in the mail value chain; selection criteria; the place of mail against alternative media; perception of quality; operators used; trends.
Methodology
A carefully structured and executed programme of qualitative and quantitative research, the World Mail Review is designed to supply subscribers with comprehensive reports on the opinions of the industry’s major participants including postal operators, customers, regulators and supplementary service providers.
Primary and secondary data are used to maximum effect, enabling robust conclusions to be drawn from multiple sources.
Secondary data is collected from a wide variety of sources on a national and international level relevant to each country market. Primary data is collected in the form of interviews with key influencers and participants in the mail process including key customers, operators and regulators.
2002 World Mail Review Sample Table of Contents (110 kb Adobe PDF)