Stories featured in this edition include:
Entrepreneurial Spirit
MER speaks to Whistl’s CEO Nick Wells, who has been in the industry since the 1980s about how the sector is evolving, his predictions for the future and why post is anything but boring. Read more
Creating Opportunities
In this article, Bruce Fair, Chief Revenue Officer, MetaPack argues that the key to satisfying the world’s online shoppers is simply delivering cross-border opportunities. Read more
A New Framework
Ana B. Hinojosa, Director, Compliance and Facilitation Directorate, World Customs Organization explains how its new Framework of Standards, published in June 2018 is driving the global cross-border e-commerce agenda. Read more
Mind-Reading Consumers
John Althen, Public Policy Analyst at USPS Office of Inspector General writes about the OIG’s body of work in the area of neuromarketing and ad mail effectiveness. Read more
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Happy reading!
